News

Invisible Design: The UI You Don’t See But Can’t Live Without

How Great Businesses Remove Friction So Elegantly That The Interface Disappears

The Most Expensive Mistake in Startup History: Being “The Next X”

How businesses that define themselves as “the Uber of X” or “the TikTok for Y” signal small thinking, and what to do instead to define your own category.

Why the Best Startups Start with a Sin

The Moral Imperative Behind Breakthrough Businesses

The Always-On Trap: Why Most Startups Die in Beta

The hidden killer isn't competition or funding—it's the expectation that you'll never stop evolving

The Power of Playing the Extremes: Why the Middle Ground Is Your Enemy

Why the Boldest Strategies Thrive in Chaos While the Middle Gets Crushed

The Invisible Revenue Engine: Mastering Hidden Funnel Tactics in Modern Business

Why Most Buyer Activity Is Invisible—and What Smart Entrepreneurs Are Doing About It

Why a Startup Without a System Is a Sandcastle

Until You Embed System/Processes into the Business, the Business Depends on You.

The Problem With Blending In

What Seth Godin’s Purple Cow theory still gets right about "standing out" in 2025.

How to develop 7+ figure business ideas

An Idea for Addressing Bias and Judgement Errors

By using AI

On Attracting Competent and Driven Talent to Your Startup

Holiday Edition of Startup Strategist